Making vlogs
Structural guidelines
For an optimum-length video of 3-5 minutes, you will want to aim for 350–750 words.
A Researchvlog script consists of three main sections:
Hook + Introduction 70-150 words
- Grab your viewer’s attention with an interesting aspect of your topic
- Introduce the issue at stake and make it relatable – why is it important?
- Provide a quick overview of what the audience can expect to learn in the body of the video
- Style cues: curiosity, intrigue, drama, humour, emotion
Body 200-450 words
- Dive into (concise) detail, walking your viewer through a narrative, line of reasoning, or conflict
- Select a few key ideas to construct a story arc, a set of logical examples, or points of comparison
- Connect each aspect and clearly explain their impact on your main issue
- Style cues: confident, trustworthy, accessible, personable, dynamic
Conclusion + Call to action 70-150 words
- Refer to the hook and body to provide some resolution to the issue. How has it been addressed?
- Share opinions and reflections – why does this resolution matter, in research or the real world?
- Are there future implications? Be direct about what we should understand, or do next
- Style cues: epiphany, (dis)satisfaction, excitement, motivation, determination